Web3

 

By staying at the cutting edge of decentralized platforms, we empower our clients with advanced strategies that enhance user engagement, foster brand loyalty, and drive conversions in the evolving landscape of Web3 marketing through blockchain harnessing integration, NFT marketing, and smart contracts.

Web3

 

By staying at the cutting edge of decentralized platforms, we empower our clients with advanced strategies that enhance user engagement, foster brand loyalty, and drive conversions in the evolving landscape of Web3 marketing through blockchain harnessing integration, NFT marketing, and smart contracts.

How We Work

In our pursuit of harnessing the power of Web3, we serve as catalysts for brands, rights holders, agencies, and IP owners, facilitating the creation of robust brand identities, digital licenses, NFT assets, and Metaverse experiences. Acting as trailblazers at the intersection of your brand and the Metaverse, we leverage our extensive network comprising Tier 1 technology companies, marketplaces, strategic partnerships, and a team of seasoned Web3 specialists.

By seamlessly integrating blockchain technology, NFT strategies, and Metaverse development, we empower our clients to transcend traditional boundaries. Our approach involves not only staying abreast of the latest technological advancements but actively shaping the landscape by forging connections and pioneering innovative solutions.

WEB3

Web3 is the next version of the internet. If Web 1 consisted of static HTML pages
and no interaction with users, Web2 built on that with the introduction of social media, allowing users to collaborate and interact. Web2 was centralized, or
controlled by big corporations, which owned your content and harvested your
private data. Enter Web3 – a decentralized version of the internet which gives you back control over your data and your content. Power back to the creator.

NFT

NFTs – or non-fungible tokens – are certificates providing proof of ownership over many different types of assets. They let us tokenise things like art, collectibles, even real estate. They can only have one official owner at a time and they’re secured by the Ethereum blockchain – no one can modify the record of ownership.

METAVERSE

Metaverse is a hybrid space that uses a combination of virtual reality (VR),
augmented reality (AR), cryptocurrencies and 3D holographic avatars to give users
a social experience in the virtual world. VR makes it look physical, social media
makes it feel physical, and applications of cryptocurrencies, like NFTs, provide
real monetary value.

Our Services

Talent

We have a global roster of talent for any partnership opportunities, we work with celebrities, influencers to explore profitable opportunities.

Sponsorships

We serve as a trusted partner to both professional teams & leagues, helping bring to life marquee corporate partnerships and formulate long-term commercialization strategies.

Blockchain Marketing

We help our blockchain clients find their voice and build engaging communities with content & strategies that resonate with target audiences.

Exchange Onboarding

Our close relationships with multiple Tier 1 platforms enable us to help increase the success of your projects getting onboarded.

Web3 Strategy

We guide and advise you on the best strategy, technologies. and protocol to Implement in this new model to help vou attract and retain customers as well as grow a community.

Creative Development

We specialize in Web3 build and NFT brand positioning through creating meaningful and long-term experiences and relationships between a talent or brand and its communities.

IP Licensing

With our expertise and strategic approach, we uniquely guide you through the entire process of intellectual property (IP) management. From the conceptualization to the final steps of monetization..

Community Growth

Building a community within this space is the most critical task in any project. Let us drive your target audience all into one place for you to convert and increase retention.

Web3 Case Study

Overview

Puma aimed to expand its reach among the Gen Z demographic by enhancing customer engagement to craft an authentic experience with PUMA products. The opening of their flagship store on New York’s 5th Avenue saw the introduction of the Puma Skill Cube. This innovative feature allowed participants to engage in training sessions with their favorite sports stars, presenting a unique and immersive approach in the realm of consumer experiences.

Within this two-story establishment, Milan’s iconic San Siro Stadium is ingeniously condensed into a compact structure known as the Puma Skill Cube. This cube serves as a gateway to a virtual football stadium or an abandoned warehouse, meticulously crafted to offer the most authentic footwear trial within the confines of the store, which accounts for more than 50% of the company’s business. The football journey commences in the locker room, where participants can choose between players Griezmann or Lukaku. Subsequently, the players are transported into a CGI replica of the renowned San Siro Stadium.

 

The Project

The ‘Skill Cube’ was a unique digital 1-2-1 personalised experience of training sessions delivered by a range of world- famous sporting idols.‘Skill Cube’ went live in the PUMA 5th Avenue flagship store in New York City, and we were commissioned to produce the digital creative content. Enabling the full CGI end to end journey for all ambassadors as they guide you through exercises.

     

    The Success

    Our team’s successful implementation of the Skill Cube resulted in Puma conducting 1145 trials within the first 7 weeks after the store opening. This innovative feature became a highly acclaimed and promotable aspect of the new flagship store and the city itself. The Skill Cube’s distinctive features and interactive elements resonated particularly well with the Gen Z audience, predominantly male young adults.
    The 5th Avenue flagship store and Skill Cube, they witnessed an impressive 15.7% increase in sales by the second quarter of 2019. The immersive experience and creative features introduced through the flagship store were deemed to be a fruitful investment.

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    11505 Jefferson Blvd
    Culver City, CA, 90230
    +1 (310)-437-0778

    11505 Jefferson Blvd
    Culver City, CA, 90230
    +1 (310)-437-0778

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