Snapchat

 

Utilizing the utmost captivating content embracing Snap-like elements in various ad design structures, while capitalizing pioneering technology to connect with audiences who are typically beyond the reach of other prominent platforms.

Snapchat

 

Utilizing the utmost captivating content embracing Snap-like elements in various ad design structures, while capitalizing pioneering technology to connect with audiences who are typically beyond the reach of other prominent platforms.

Overview

Our team has carefully fine-tuned the process of crafting captivating Snapchat ads including Single Image, Video, Lenses, and Story Ads, to effectively engage customers at different stages of their journey. Through thorough A/B testing, we’ve recognized the significance of tailoring content specifically for Snapchat’s multimedia platform. We understand the crucial aspect of creating campaigns that resonate with the predominantly millennial audience on the app.

As a Snapchat Business Partner, we benefit from strategic account oversight and early access to new features. This privileged position enables us to test and master these features ahead of the competition, ensuring more effective campaign execution.

DEMOGRAPHICS & TARGETING

Advertisement visuals, either in photo or video format, interspersed within the platform’s content, usually lasting about five seconds each.

DEMOGRAPHICS & TARGETING

Advertisement visuals, either in photo or video format, interspersed within the platform’s content, usually lasting about five seconds each.

PIXEL AUDIENCES

Advertisement visuals, comprising multiple slides for users to swipe through, whether in photo or video format. These ads offer viewers more comprehensive information compared to conventional Snap ads.

PIXEL AUDIENCES

Advertisement visuals, comprising multiple slides for users to swipe through, whether in photo or video format. These ads offer viewers more comprehensive information compared to conventional Snap ads.

ADVANCES AD TOOLS

Slides showcased in the app’s “Discover” section, offering users insights into news, events, and brands akin to yours!

ADVANCES AD TOOLS

Slides showcased in the app’s “Discover” section, offering users insights into news, events, and brands akin to yours!

SNAPCHAT FILTERS

In contrast to lenses, Snapchat filters are applied to existing Snaps after capture by swiping through various options, often tied to locations or events. Creating a branded filter allows you to promote your brand effectively.

SNAPCHAT FILTERS

In contrast to lenses, Snapchat filters are applied to existing Snaps after capture by swiping through various options, often tied to locations or events. Creating a branded filter allows you to promote your brand effectively.

Example Of Snapchat Ad
Example Of Snapchat Ad

Snapchat Case Study

Pistola Denim joined DRM in 2019 with the goal of cultivating a dedicated customer base and boosting sales through Snapchat advertisements. Since taking on the digital marketing of the company, we have successfully expanded their business, leading to notable growth in order volumes, revenue, and Snapchat-based social engagement. 

Strategy

Setting a target of 30% year-over-year revenue growth, our team effectively propelled business expansion through Snapchat ads. The adjusted gross, accounting for a 14% deduction, reached $2,789,279.56. This achievement coincided with maintaining an average ROI of 1.54 from 2021 to 2023.

Results

Through our well-defined strategy and specific objectives, DRM effectively increased customer orders by 4,372 during the initial year of Snapchat ad spending, leading to a revenue boost of $776,442. From 2021 to 2023, Pistola achieved a consistent 30.4% profit margin on revenue across three consecutive years of marketing expenditure, concluding nearly $8million in revenue. These outcomes not only enhanced the brand’s financial gains but also contributed to elevated visibility growth rates and expanded social following across diverse media platforms.

 

60K

Purchases From Snapchat Ads

+1.54%

ROI

30.4%

Revenue Increase 

Case Study

Pistola Denim joined DRM in 2019 with the goal of cultivating a dedicated customer base and boosting sales through Snapchat advertisements. Since taking on the digital marketing of the company, we have successfully expanded their business, leading to notable growth in order volumes, revenue, and Snapchat-based social engagement. 

Strategy

Setting a target of 30% year-over-year revenue growth, our team effectively propelled business expansion through Snapchat ads. The adjusted gross, accounting for a 14% deduction, reached $2,789,279.56. This achievement coincided with maintaining an average ROI of 1.54 from 2021 to 2023.

Results

Through our well-defined strategy and specific objectives, DRM effectively increased customer orders by 4,372 during the initial year of Snapchat ad spending, leading to a revenue boost of $776,442. From 2021 to 2023, Pistola achieved a consistent 30.4% profit margin on revenue across three consecutive years of marketing expenditure, concluding nearly $8million in revenue. These outcomes not only enhanced the brand’s financial gains but also contributed to elevated visibility growth rates and expanded social following across diverse media platforms.

 

60K

Purchases From Snapchat Ads

+1.54%

ROI

30.4%

Revenue Increase 

Targeting and Conversion

Within this stage, we capture your target audience’s attention with strong visuals in image and video format. Within this stage we conduct A/B tests to ensure were optimizing towards the top creative.

We then nurture the audience members by providing them with a variety of creative types that showcase your products and value proposition

 

We ensure we provide timely creative refreshes to reflect new drops, sales, and events so that we remain top of mind with your loyal customers.

View Our Results

Effective Snapchat marketing requires the expertise of a Snapchat marketing agency. Partnering with Digital Revenue Media can lead to success in reaching Snapchat’s Millennial and Gen Z audience. See how our strategists have guided client’s campaigns on the app by checking out more of our case studies. 

View Our Results

Effective Snapchat marketing requires the expertise of a Snapchat marketing agency. Partnering with Digital Revenue Media can lead to success in reaching Snapchat’s Millennial and Gen Z audience. See how our strategists have guided client’s campaigns on the app by checking out more of our case studies. 

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11505 Jefferson Blvd
Culver City, CA, 90230
+1 (310)-437-0778

11505 Jefferson Blvd
Culver City, CA, 90230
+1 (310)-437-0778

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