Overview

Boost your brand’s digital footprint by teaming up with Digital Revenue Media for Pinterest advertising. With a monthly outreach of 433 million consumers, Pinterest presents an exclusive avenue to cultivate additional revenue from overlooked demographics. Being a Pinterest partner grants us direct access to the Pinterest team and its array of features. Our team will work closely with you to optimize targeting, creatives, and analytics, ensuring every dollar invested yields significant returns for your brand.

With its combination of search engine and social media features, Pinterest serves as a potent marketing tool, understanding its audience’s preferences and predicting trends. From its vast monthly shopper reach, 98% try new things from Pinterest, 84% use it for shopping research, and 77% discover new brands or products. Businesses, regardless of their initial assumptions about Pinterest’s demographics, can benefit from advertising on the platform to tap into a broad user base and maximize online profits.

Our experts analyze your product catalog, budget, and omnichannel strategy to determine the ideal fit for your brand on Pinterest. We then craft high-performing lifestyle content to convert Pinterest users into loyal customers, ensuring a strategic and impactful advertising campaign for your business.

 

 

Overview

Boost your brand’s digital footprint by teaming up with Digital Revenue Media for Pinterest advertising. With a monthly outreach of 433 million consumers, Pinterest presents an exclusive avenue to cultivate additional revenue from overlooked demographics. Being a Pinterest partner grants us direct access to the Pinterest team and its array of features. Our team will work closely with you to optimize targeting, creatives, and analytics, ensuring every dollar invested yields significant returns for your brand.

With its combination of search engine and social media features, Pinterest serves as a potent marketing tool, understanding its audience’s preferences and predicting trends. From its vast monthly shopper reach, 98% try new things from Pinterest, 84% use it for shopping research, and 77% discover new brands or products. Businesses, regardless of their initial assumptions about Pinterest’s demographics, can benefit from advertising on the platform to tap into a broad user base and maximize online profits.

Our experts analyze your product catalog, budget, and omnichannel strategy to determine the ideal fit for your brand on Pinterest. We then craft high-performing lifestyle content to convert Pinterest users into loyal customers, ensuring a strategic and impactful advertising campaign for your business.

Capability 

 

Boosting Engagement

Pinterest is a visual discovery and bookmarking platform that can be a powerful tool for brands to boost engagement through ads. By combining a multitude of targeted strategies under each pin and staying attuned to your target audience’s preferences and behaviors, your Pinterest ads can be optimized for higher engagement and better results.

Building Brand Awareness

As Pinterest connects with users through targeted search terms, our Paid Social specialists collaborate to exchange data on the performance of non-branded keywords that would best fit the likeliness of your targeted audience, utilizing SEO terms. This collaboration enhances the precision of our ad targeting efforts.

Increasing Web Traffic

With a variety of pin enhancement functionalities, our team can implement a strategy on Pinterest aimed at directing consumers and “pinners” to your website. This involves utilizing promoted pins, leveraging rich pins, and fostering collaborations across different channels.

Case Study

Bychari sought to broaden their customer outreach beyond conventional social media posts and drive attention to their site. With our team’s guidance to create content tailored for Pinterest users and maintain consistency on the dynamic platform, DRM successfully catapulted analytics from other collaborated applications. This information was then applied to Pinterest, highlighting a tailored strategy for women’s jewelry to effectively reach their target audience.

The Strategy

Our team employed successful creative content from Bychari’s other social platforms, including Facebook and Instagram. We enhanced these top-performing ads by adhering to creative best practices on Pinterest. This involved incorporating Pinterest’s search optimization keywords and presenting high-quality visual images designed to capture the attention of both the primary target audience and subcategorized groups with shared interests in similar brands, preferred styles, lifestyles, and interests.

    The Outcome

    By optimizing top-performing ads with search optimization keywords and high quality visuals, we engaged both the primary target audience and subcategorized groups. The results include a remarkable increase of 31.9% e-commerce conversion rate, a 1.4% increase in average order quantity, and a substantial -37.4% reduction in bounce rate. This success underscores the effectiveness of procedural approaches in achieving tangible and impactful results for Bychari.

    +31.9%

    +1.4%

    -37.4%

    +31.9%

    E-Comm Conversion Rate

    +1.4%

    Average Order Quantity

    -37.4%

    Decrease In Bounce Rate

    View Our Results

    In collaboration with our crucial industry partnerships, we assist in providing scalable marketing solutions to clients spanning diverse sectors. As the agency has propelled the world’s fastest-growing e-commerce brands to new heights, there is no question left unanswered by our expertise. Explore our achievements in elevating brands to new scales.

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    11505 Jefferson Blvd
    Culver City, CA, 90230
    +1 (310)-437-0778

    11505 Jefferson Blvd
    Culver City, CA, 90230
    +1 (310)-437-0778

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